Seniors & Boomers Have Become Avid Online Shoppers

According to statistics, seniors (particularly those over 65) are rapidly becoming some of the most avid online shoppers on the Internet.  Boomers aren’t far behind. 
Check out these articles:
Stats: Grandma Online Shops More Than You
How Web Savvy Are Online Seniors?
This is of interest to Small Business Boomers for their main market, depending on products and services, might be seniors and boomers.  Generally we’ve thought that young people, in their teens, 20s and 30s, are the online target consumers.  However, these statistics seem to prove otherwise.
So…don’t disregard these older age groups when you’re deciding what to sell in your online shop, or …read more