Mythbuster #2 – Entrepreneurs are risk takers
Myth: Entrepreneurs are risk takers.
The Truth: The derivation of the word “entrepreneur” includes the concept of ‘risk-taking.’ And many people assume that entrepreneurs (small business owners) are risk-takers. Like the late Evil Knievel who cheated death many times before his recent (November 2007) death at age 69.
But look carefully at this assumption. What kind of risks does a new business owner take that the “average” person working for a company not take? Well, you could lose your company if you don’t do a good job of managing cash flow and getting in customers/clients. So, …read more
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