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Small Business Boomers

Fun Friday: My Business Epiphany

by Jean on June 27th, 2008

This is an easy one for me.  My epiphany, my moment of realization, came from reading The E-Myth Revisited by Michael Gerber. 

The concept is simple:  Work ON your business as if you were going to replicate it, not IN your business, just “doin’ it, doin’ it, doin’ it.” In other words, figure out the system that will make your business work, so you can relax and do what you do best.

I love this concept.  It makes intuitive sense to me and I love systems (I’m an organizer and planner by nature).  So starting out a business with a plan is easy for me.

My “day job” is teaching people how to start their businesses, and I always tell them to read The E-Myth, so they can learn how to start it right.  Some do, some don’t, but at least they get the general idea.

If you are a baby boomer considering starting a business, this is the only book you’ll need.  Seriously.

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POSTED IN: Boomer Books, Business Plan, Mindset, New Ideas, Sharpening The Saw

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